Email : firstname.lastname@example.org
Requirements: Bachelor degree
Duration: One year
Schedule: every other weekend and some full-time weeks
The sports’ field, today, is not only a right but it has become a social and economical phenomenon giving the global and multidisciplinary environment. Therefore, the student must be prepared as a professional figure who will be able, through the needed skills, to handle different contexts. For example, economical and financial issues of the various aspects of Law, security and communication.
The sports’ path has so many peculiarities (such as the media interest) that does not allow one to concentrate on other areas. As a matter of fact, the Sports’ program is built to give the basic managerial skills and more in depth are taught this sports’ dynamics. The professional figures that will be formed by this program are: Sports’ executive, international/national organization’s and federation’s senior manager and athletes’ coaches.
Unit 0- Basic Learning
The Unit 0 is a 50 hrs study cycle of lectures, at the end of which there will be a first exam for those who is dependent on retaking failed exams. The Master’s objective is to provide the enrolled students with the necessary skills to pursue their formative path in a common fashion even though all students come from different formative experiences.
The Unit 0 has the following modules:
- History and Evaluation of sports’ phenomena
- Sports’ Ethics and Values- Sport and Society
- Quantitative Analysis’ Institutions
- Economics’ Institution
- Public Law’s Institution
- Private Law’s Institution
- Business’ English
UNIT 1- SPORTS’LAW
The UNIT 1 “Sports’ Law” is a 150hr unit that has a compulsory attendance. At the end of this course, all students must take an exam.
The UNIT 1 has the following modules:
- The International and National legislative’s picture
- The European Rule
- The regional and local competences
- The Sports system’s characters State’s justice and Sports’ Justice (National and International).
- Sports’ activities and Working relationships
- Sports’ activities and anti doping safeguard
- Sports’ events security
- Rules within the public subcontracts
UNIT2- SPORTS’ MANAGEMENT
The UNIT 2 “Sports Management” is made of 150 study hours. At the end of this unit, students must take an exam.
The UNIT 2 ha the following modules:
- Strategic management
- Economical and financial management
- Marketing and merchandising
- The Sponsorships
- Tax System: Discipline and Planning
- Negotiations and contracts activities
- Sport 3.0 (web tv and new communication technologies in sport business)
UNIT 4- Specialism
The Master is characterized by three main addresses of specialization:
3a- National and International sport’s organization
- International Sports’ organization
- National sports’ organizations
- Regional and Local competences: in depth analysis
3b- Events ‘planning and structures’ management
- Sports’ organization- Planning events – responsibility’s profiles
At the end of the specialization’s unit, the students must hand-in an exam-that will be counted as the unit 3’s final. In fact, this project work will be part of the final dissertation and it will have to be tailored upon a specific subject pursed during the specialization.
During the program’s final stage, it will be possible to choose one of three following options:
- 3 month internship (or a longer period) for the most important national sports’ Institutions and for sports’ societies
- do and hand in a project work that will be based on themes engaged during the course, with the goal to complete the same credits that are completed through the internship.
The commitment to the Sports world: IDEMS
The commitment of the Link Campus University in the sports business sector and to the sports movement itself is a well-established tradition by now.
In 2010 a centre of training and research wholly devoted to the policies, law and management of sport was set up; this in the firm conviction that in a global context, where sport is not only a right, but also a social and economic aspect of great importance, the approach to sports dynamics requires suitable professional competence to manage the complexities, namely skills able to meet the market needs without transforming the deriving values thereof.
Thus, today, the sport manager must not only have the necessary competences but also has to know the specifics of a sector which even when it is a business preserves its own characteristics: a manager with sports business genes and not someone temporarily “lent” to the sports world.
Mario Pescante – IDEMS President
Vincenzo Scotti – Link Campus University President
Vanna Fadini – Global Education Management S.p.A. Director
Andrea Altieri – Councillor
Diana Bianchedi- Councillor
Vincenzo Corso – Councillor
Marco Giunio De Sanctis – Councillor
Riccardo Gabrielli- Councillor
Gaetano Laguardia – Councillor
Enrico Lubrano – Councillor
Lina Musumarra – Councillor
Luca Pancalli – Councillor
Gianfranco Ravà – Councillor
Giorgio Sbarbaro – Councillor
Mauro Vegni – Councillor
Virginia Zambrano – Councillor
Sport is a fundamental part of the country’s Economics; an acitivity that, in addition to the specific social value which distinguishes it, has reacted dynamically manner also to the challenges of the economic crisis.
On the other hand, sport business as a vocation does not know any limit, it is global by nature, with the relevant corollaries also as to organization and management.
If you add to this the high specificity of the sector you may understand why the organization and management of a sports business goes down a different road from the purely corporate or better traditional businesses. In other words, the characteristics of sport impact the economic and financial aspects of the fact so deeply as to require a targeted and mainly tailored investigation.
The effects of this kind of approach are evident both as to the economic outcome and employment rates if you consider the management models used and the results obtained in some fields of the sector, in Italy but more often in the Enghilsh-speaking countries.
However, our country shows unequalled potential in sport, because of the tradition of our sports movement and the uniqueness of the CONI model as well as the new policy that this Entity has carried out with motivated determination.
In this context, two new education curricula are inserted – unique in their genre – in Economics and Sport Policies and Sport Busieness Management. And the above-mentioned respond to the needs of such a context.